How’s it Going!
I’m Caleb Lynds-Martin, a Brand & Product Designer based in Oakville ON, Canada
I specialize in turning great ideas into even greater brand identities. We all have a story, so it has always felt important for me to focus on ways of elevating those stories while paying attention to the finer details.
Scroll for Projects
Product Design & Branding
Dira
Intuitive web-based in-airport navigation app that gives travellers full control over their own travel experiences, offering powerful traversal tools and real-time data brought by digital twin technology.
Branding
SocialliiASD
Not-for-profit organization focused on creating social opportunities for job seeking autistic adults, and further supporting them on their varying employment journeys through community building.
Passion Project
Movie Posters
My love for films and all things related lead me to redesigning some of my favourite movie posters, all using similar design language as if they were part of the same collection.
Branding
Unlimited Podcast
Versatile and energetic podcast, aiming to entertain viewers by delivering news on virtually anything, but mostly related to movie and tv show content and sports media.
Product Design & Branding
Evercrest
Remember them forever. Create rich digital memorials of loved ones who have passed away, and link them to evercrest QR medallions that anyone can scan to discover their story.
Core Tenets
Embrace Ambiguity
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Make it Fun
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Keep Moving Forward
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Embrace Ambiguity ➜ Make it Fun ➜ Keep Moving Forward ➜
01 Embrace Ambiguity
Being curious and comfortable with not always having clear answers as a designer challenges me to find dynamic solutions and push boundaries.
02 Make it Fun
Although every facet of design has its fair share of valuable rules, taking risks and having fun often results in the most memorable work.
03 Keep Moving Forward
No matter what, there is always something new to learn, so to continue growing I remind myself of the mantra “keep moving forward.”
Learn More
About Me App
Want to learn a bit more about me? Take a quick look at this mobile app prototype, where you can get to know who I am outside of design!